May I Help? Gift Card Campaign
May I Help? is an annual Gift Card Drive through Hands for Holly Memorial Fund. Hands for Holly tackles the financial burden of cancer that insurance doesn’t cover - think groceries, rent, and transportation.
This gift card drive is an easy way for supporters to help families directly - just order a gift card online, and Hands for Holly will deliver to families in need!
Scope
Logo
Messaging
Web Design
Online Store
Social Media
The Logo
Since this is a fundraising campaign, we wanted a logo that nodded to the recognizable, company-wide branding.
We kept the color palettes similar, and used the signature helping hands as a focal point.
We created a carousel post (above!) that easily communicates the May I Help? basics.
Our supporters receive a downloadable image after their purchase, encouraging them to share May I Help? with their personal network.
The photos posted during this fundraiser combined the butterflies of May I Help? with the Hands for Holly mission as a children’s nonprofit.
Website Design
The webpage for this campaign was made to be eye-catching and easily understood. We want our visitors to know exactly where their donation is headed, and make purchasing as easy as 1-2-3. Check out the full webpage below: